May 26, 2021 (SWISHER, IOWA) – Cedar Ridge will release a commemorative label on its number one selling Iowa bourbon whiskey to honor the Fourth of July holiday and strengthen the brand’s connection to the heartland.
The 2021 Heartland’s Bourbon campaign label will replace the brand’s well-known red tape with a flag-inspired design. The brand plans to release a new label design in subsequent years making each year’s bottle unique and collectible.
“As a brand born in America’s Heartland, there’s no better holiday season for us to own,” said Jamie Siefken, General Manager and Executive Vice President at Cedar Ridge. “With close ties to our annual Bourbon and Blues Festival and Bottled-In-Bond release, this commemorative Fourth of July label will give whiskey drinkers even more reasons to choose Cedar Ridge.”
Bottles will be hitting stores in Iowa, Minnesota, Wisconsin, Illinois, Missouri, Kansas, and Nebraska beginning June 2021 for a suggested retail price of $34.99.
###
ABOUT CEDAR RIDGE
In 2005, Jeff Quint founded Cedar Ridge Distillery because he believed it was time for Iowa–the number one corn-producing state in the U.S.–to share its homegrown Bourbon Whiskey with the world. Today, as Iowa’s first and oldest distillery, Cedar Ridge provides premium Midwest whiskey from America’s grain belt, managing every step of production while allowing nature to be the ultimate guide. Influenced by our heritage of winemaking and roots in agriculture, Cedar Ridge consistently produces high-quality, award-winning products. Learn more at www.cedarridgewhiskey.com.